「平和戒賭號」社區全包圍
To promote offline activities in line with the current interests of teenagers and make good use of social media
To disseminate anti-gambling messages to the public, preventing teenagers from engaging in unhealthy gambling habits
To advocate the important message of 'Healthy Living, No Gambling', combating the gambling culture among teenagers and preventing gambling issues
Event Introduction
Activity objectives
Enhance awareness of gambling harms
Educating the public to identify gambling risks and enhance awareness of prevention.
Preventing youth gambling
Establish awareness of gambling prevention among teenagers to stay away from gambling traps.
Promote a healthy lifestyle
Promote a healthy lifestyle and refuse the temptation of gambling.
Strengthen community participation
The community builds a network to prevent gambling together, hand in hand to create a healthy environment.
Organizer
平和戒賭號
Mobile Promotion Van
Using promotional vehicles to promote, visiting various districts across Hong Kong, covering all prime locations, citizens can board the promotional vehicle to participate in roaming exhibition activities, learn about the signs, causes, impacts, case analysis, and solutions to gambling addiction.
At the same time, using creative games to attract them to learn about the harms of gambling, establish correct values, assist in combating the bad gambling culture, and promote the important message of 'Healthy Living, No Gambling' to the public.
平和打卡勁多fun
Add the 【IG AR filter creation】, coming up with a highly usable and interactive original AR filter called "Peace Gambling Prevention". Coupled with a well-planned community activity flow, this filter can spread virally through organic traffic.
平和戒賭號
Mobile Promotion Van
Mobile promotion vehicle - Exhibition content
To deepen the public's understanding of the dangers of gambling, the Hong Kong Young New Exchange Association is holding a promotional event for the 【平和戒賭號】 mobile promotion vehicle. This event aims to promote gambling cessation and public education, encouraging citizens to actively recognize the dangers of gambling, stay away from it, and establish correct values. The 【平和戒賭號】 features game segments where citizens will be invited to enter a special vehicle to participate in mini-games.
Understanding the dangers of gambling
Understanding the Gambling Ordinance
Prize quiz / interactive mini-game
Promotional vehicle times and locations
The 【平和戒賭號】 will be moving around various locations in 14 districts of Hong Kong from May 18 to May 31, conveying the message of not being addicted to gambling through different information.
